North Carolina
$275,000
North Carolina
$275,000
Salt Lake City, UT
$503,000
Wyoming
$2,370,000
Wyoming
$375,000
Tampa, FL
$10,000,000
Florida
$300,000
California
$2,325,000
$807,000
Utah
$30,000,000
New York
$250,000
Ohio
$90,000
Miami, FL
$20,145,000
$1,200,000
San Bernardino County, CA
Fort Myers, FL
$29,000
Tampa, FL
$2,250,000
Jason Sanders
First Midwest Advisors
Serving Jackson County, MI
First Midwest Advisors, LLC (https://firstmidwestadvisors.com/) First Midwest Advisors utilizing 25 years of corporate experience to represent sellers and buyers of small to medium sizes business from a variety of industries. We assist business owners on various types of transactions through the Mergers and Acquisition process. First Midwest Advisors works with businesses looking to exit their business or seeking to expand with a strategic acquisition. We evaluate strategic and financial goals by taking the time to listen to our clients’ short- and long-term needs, and then we develop a comprehensive plan for an exit or acquisition strategy to achieve their goals.
$815,000
Tampa, FL
$2,500,000
Wyoming
$1,350,000
$995,000
Tampa, FL
$2,500,000
New York
$1,500,000
Texas
$4,000,000
$595,000
$2,000,000
New York
Tampa, FL
$1,075,000
Maryland
Cash Flow: $284,000
Dallas County, TX
$695,000
New Castle County, DE
$800,000
Bernalillo County, NM
$4,725,000
Greater Toronto Area, ON
$1,200,000
Payson, UT
$99,995
Riverton, UT
$49,995
$1,050,000
Tampa, FL
$1,650,000
$3,000,000
Ohio
Tampa, FL
$1,200,000
$12,000,000
$491,000
Tampa, FL
$2,150,000
Texas
$375,000
Pinal County, AZ
$52,000
$180,000
New York, NY
$12,000,000
Benjamin Brickweg
Sagewood Advisors
Serving Jefferson County, CO
With everything we do, we aim to guide business owners through transitions on their journeys of business ownership. We work intelligently, quickly, and strategically to provide obnoxious value to our clients. We work with our clients to identify the “right” outcome for their situation, and then we go get it done. No excuses. No hand-wringing. No watching from the sidelines waiting for action. And definitely no bullshit. OUR STORY At Sagewood, our journey began with a vision to empower entrepreneurs in creating exit-worthy businesses—enterprises with sustainable enterprise value that can be sold and transferred. We believe that every business owner deserves to walk away from their journey with a sense of achievement and a valuable asset that stands the test of time. Our Driving Force: With a team of passionate and experienced professionals, we set out to guide business owners through the complexities of various business transactions. Whether it’s buying a business, selling a business, planning exit strategies, or building value, our goal is to ensure that each step contributes to the larger endgame—an exit-worthy enterprise. Unlocking Enterprise Value: We are more than just business brokers, investment bankers, and mergers and acquisitions advisors. We are dedicated exit strategists and business valuation strategy consultants. Our expertise lies in identifying and enhancing the enterprise value within each business, making it a valuable, sellable, and transferable asset. The Art of Building an Exit Worthy Business: Creating an exit-worthy business is not just a transaction; it’s a strategic journey. We liken it to constructing a masterpiece, where each brushstroke matters. With a combination of hard work, determination, and strategic planning, we help business owners lay the foundation for a successful exit and a rewarding future. Experience and Insight: Drawing from a wealth of experience and insights gained through working with a diverse range of business
Sparks, NV
$1,595,000
Tampa, FL
$850,000
$799,000
New York
California
$300,000
North Carolina
$899,000
Tucker, GA
$250,000
Hillsborough County, FL
$825,000
Maryland
$382,000
Tampa, FL
$6,210,000
Tampa, FL
$1,100,000
Websites and ecommerce businesses offer scale that local “brick and mortar” businesses can’t match. If you’re looking to buy or sell one of these businesses, it helps to have some context on valuation and financial performance of the industry. To that end, we have aggregated website and ecommerce business for sale listing data to provide benchmark financial information for anyone looking to enter the market.
This data serves as a guide, but it is important to note that each business is unique and may have different valuation factors. When considering buying or selling a website or ecommerce business, it is crucial to do thorough due diligence and seek professional guidance.
Market Snapshot
Number of Businesses Analyzed |
477 |
Median Asking Price |
$525,000 |
Median Reported Revenue |
$713,516 |
Median Reported Earnings |
$222,533 |
Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings. |
Website and Ecommerce Business Valuation Multiples
Range |
Revenue |
Earnings (SDE) |
Lower Quartile |
0.43 |
2.00 |
Median |
0.75 |
3.00 |
Upper Quartile |
1.38 |
3.89 |
Revenue and earnings multiples based on reported revenue, seller's discretionary earnings, and asking price. |
Read the report:
Website & E-Commerce Business Valuation: Multiples & Financial Benchmarks
FAQs
How much does it cost to buy a website or ecommerce business?
Prices vary depending on sales volume and financial performance, but the median asking price for a website or ecommerce business in the U.S. is approximately $525,000.
How much do these business owners earn?
These businesses vary in sales volume, but website or ecommerce business owners report median annual sales of $713,516 and annual owner earnings of $222,533. These figures are based on businesses that have listed their annual revenue and seller's discretionary earnings.
How do I value a website or ecommerce business?
Valuing a website or ecommerce business involves considering several factors, including annual sales volume, profit, and growth (or decline) trends. Brokers, business owners, and business buyers will typically rely on valuation multiples to gauge business value relative to similar businesses in the market. Revenue multiples in the website or ecommerce business space typically range from 0.43 to 1.38, with the median at 0.75. Earnings multiples range from 2.00 to 3.89, with the median at 3.00. These values suggest the average website or ecommerce business may sell for around 0.75 times its annual revenue, and 3 times its annual owner’s earnings.
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