Salt Lake City, UT
$14,995

Salt Lake City, UT
$14,995

New York
$475,000

Cook County, IL
$650,000
Austin, TX
$1,289,762
$350,000
$250,000
New York
Not Disclosed
Cash Flow: $280,072
Alabama
$175,000
$10,900,000
$1,250,000
$3,300,000
$2,150,000
$2,340,000
$670,000
Florida
Florida
$775,000
Mecklenburg County, NC
$20,000
Brian Costello
Madison Commercial Properties
Serving Denver County, CO
$34,995
Australia
$4,400,000
South Carolina
$2,400,000
California
$750,000
Hamilton County, OH
$75,000
Maine
$275,000
Nashville, TN
$1,500,000
Miami, FL
$449,000
$95,000
Statesville, NC
West Palm Beach, FL
$95,000
Richmond, VA
$337,000
Not Disclosed
Cash Flow: $327,003
Los Angeles County, CA
$450,000
Sacramento County, CA
$499,000
Sarasota, FL
$140,000
New York County, NY
$465,000
Lake Havasu City, AZ
$199,000
Provo, UT
$149,995
Tampa, FL
$50,000
$705,896
Belleville, NJ
San Paolo
$6,130,000
North Carolina
$500,000
Tarrant County, TX
$75,000
Vienna
$1,950,000
Cook County, IL
$49,000
Copenhagen
$14,000,000
Kygenesis
$7,000,000
$5,000,000
Billy Winkie
Southeastern Business Brokers
Serving Wake County, NC
Southeastern Business Brokers prides itself on professional, confidential, and ethical representation of small to mid-sized companies. By combining our business relationships and industry knowledge, we have a proven track record of producing timely results.
Birmingham, AL
$200,000
Millburn, NJ
$20,000
$451,258
Lincroft, NJ
Florida
$2,500
Asheville, NC
$280,000
Pasco County, FL
$50,000
New York
$55,000
$2,500,000
United Arab Emirates
$99,000
Phoenix, AZ
$70,000
Websites and ecommerce businesses offer scale that local “brick and mortar” businesses can’t match. If you’re looking to buy or sell one of these businesses, it helps to have some context on valuation and financial performance of the industry. To that end, we have aggregated website and ecommerce business for sale listing data to provide benchmark financial information for anyone looking to enter the market.
This data serves as a guide, but it is important to note that each business is unique and may have different valuation factors. When considering buying or selling a website or ecommerce business, it is crucial to do thorough due diligence and seek professional guidance.
Market Snapshot
|
Number of Businesses Analyzed |
477 |
|
Median Asking Price |
$525,000 |
|
Median Reported Revenue |
$713,516 |
|
Median Reported Earnings |
$222,533 |
|
Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings. |
|
Website and Ecommerce Business Valuation Multiples
|
Range |
Revenue |
Earnings (SDE) |
|
Lower Quartile |
0.43 |
2.00 |
|
Median |
0.75 |
3.00 |
|
Upper Quartile |
1.38 |
3.89 |
|
Revenue and earnings multiples based on reported revenue, seller's discretionary earnings, and asking price. |
||
Read the report:
Website & E-Commerce Business Valuation: Multiples & Financial Benchmarks
FAQs
How much does it cost to buy a website or ecommerce business?
Prices vary depending on sales volume and financial performance, but the median asking price for a website or ecommerce business in the U.S. is approximately $525,000.
How much do these business owners earn?
These businesses vary in sales volume, but website or ecommerce business owners report median annual sales of $713,516 and annual owner earnings of $222,533. These figures are based on businesses that have listed their annual revenue and seller's discretionary earnings.
How do I value a website or ecommerce business?
Valuing a website or ecommerce business involves considering several factors, including annual sales volume, profit, and growth (or decline) trends. Brokers, business owners, and business buyers will typically rely on valuation multiples to gauge business value relative to similar businesses in the market. Revenue multiples in the website or ecommerce business space typically range from 0.43 to 1.38, with the median at 0.75. Earnings multiples range from 2.00 to 3.89, with the median at 3.00. These values suggest the average website or ecommerce business may sell for around 0.75 times its annual revenue, and 3 times its annual owner’s earnings.
More for Business Buyers:
Set Up Alerts and Notifications
Business Buyer Learning Center
More for Business Sellers: