Line-x Franchise
Own a proven leader in protective coatings & truck accessories—LINE-X offers high ROI, strong support, and multi-revenue stream potential.
$100,000
$40,000
180
1999
Charlotte,NC
Blair H. Boggs
About Line-x
LINE-X is the nation’s leading provider of spray-on protective coatings, truck accessories, and commercial upfitting solutions. With over 25 years of experience and a network of hundreds of locations, LINE-X has built a powerful reputation for product performance, technical innovation, and service excellence in the automotive aftermarket and industrial coatings industries.
Franchisees benefit from a diversified revenue model that goes far beyond truck bedliners. From protective coatings for vehicles, boats, and equipment to accessory sales, fleet services, and custom upfitting, LINE-X offers multiple ways to grow. Our proven systems, strong brand recognition, and unmatched technical training help franchisees serve both retail and commercial markets with confidence.
As a LINE-X owner, you join a business built for durability—just like our products. Whether you're looking for a hands-on opportunity or managing a team, LINE-X provides the tools, training, and support to help you scale. With exclusive territories, cutting-edge R&D, and a recession-resistant model, this is your chance to own a rugged brand with unstoppable potential.
Franchise Unit Trends
180
3
-
* in 2024
Franchise Fees
$40,000
Veteran's Fee: $30,000
2.0% - 6.0%
Gross Revenues
1.5%
Gross Revenues
Why Choose Line-x?
For over 25 years, LINE-X has led the industry in protective coatings, spray-on bedliners, and truck accessory solutions. As a franchisee, you're not just joining a brand—you’re joining a legacy of durability, innovation, and trusted performance.
What makes LINE-X a powerful franchise opportunity:
- Multi-Revenue Streams: Earn from retail, commercial, fleet, and industrial customers. Services include spray-on bedliners, protective coatings, accessories, and vehicle upfitting.
- Established Brand Power: LINE-X is a nationally recognized name with a reputation built on quality and trust.
- Scalable Business Model: Whether you’re a hands-on operator or hiring a manager, our system supports scalable growth.
- Comprehensive Training: You’ll receive in-depth training in operations, sales, and technical application to ensure your success from day one.
- Ongoing Support: Our team provides continuous technical, marketing, and operational support, plus access to cutting-edge products and innovations.
- Protected Territories: Enjoy the security of exclusive market areas to grow your customer base without internal competition.
If you’re looking for a proven business with brand strength, multiple income streams, and exceptional support, LINE-X is built to help you succeed.
Starting Costs & Investment Requirements
$270,999 - $1,013,194
$350,000
$100,000
Training & Support
LINE-X is committed to helping franchisees build confidence from day one through hands-on training and ongoing support. Whether you're new to the industry or a seasoned operator, our systems are designed to set you up for long-term success.
Initial Training Includes:
- Multi-week onboarding at LINE-X University in Huntsville, AL, including classroom instruction and hands-on technical training
- Operations and customer service best practices for both owners and key staff
- Inventory management, accessory sales, and point-of-sale system guidance
- Marketing, local outreach, and launch planning support
Ongoing Support Includes:
- A dedicated Franchise Business Consultant (FBC) to provide strategic and operational guidance
- Continued technical training and certification programs for you and your team
- Access to a network of experienced franchisees and vendor partners
- Ongoing marketing support, national brand campaigns, and creative resources
- Real-time support for technical, product, or systems-related questions
We don’t just hand you a playbook—we walk beside you. At LINE-X, you’ll have the backing of an established brand, expert guidance, and a support team committed to helping you grow a durable and profitable business.
History
LINE-X was founded in 1993 with a bold vision: to create the toughest spray-on protective coatings in the world. Initially focused on truck bedliners, the brand quickly earned a reputation for unmatched durability, toughness, and performance. By 1999, LINE-X began franchising, enabling entrepreneurs to tap into the growing demand for vehicle protection and aftermarket customization.
Over the past two decades, LINE-X has evolved from a single-product company into a diversified leader in protective coatings, automotive accessories, and commercial upfitting. With hundreds of locations across North America and a globally recognized brand, LINE-X continues to grow by supporting franchisees with world-class training, technical innovation, and a robust support system. As we look to the future, LINE-X remains committed to expanding its reach and empowering the next generation of franchise owners to build strong, resilient businesses backed by an industry powerhouse.
Ideal Candidate
The most successful LINE-X franchisees are driven, hands-on leaders who thrive in fast-paced, service-oriented environments. You don’t need prior experience in automotive or coatings—just the ability to lead a team, follow a proven system, and build strong customer relationships.
We’re looking for candidates who are:
- Entrepreneurial: You’re passionate about growing a business and ready to take control of your financial future.
- Operationally Focused: You’re organized, detail-oriented, and willing to roll up your sleeves to manage people, processes, and performance.
- Customer-Driven: You enjoy providing great service and building long-term customer loyalty—especially in your local community.
- Sales-Oriented: You’re comfortable networking, selling B2C and B2B, and developing fleet or commercial accounts.
- Team Leaders: Whether you're an owner-operator or plan to hire a manager, you know how to lead and motivate a winning team.
While prior experience in automotive, construction, coatings, or business ownership is helpful, it’s not required. LINE-X provides all the technical training you need—we’re more interested in your work ethic, leadership, and commitment to success.